As a distributor of promotional products I am often asked, “What is that one magic product that really works?” The answer is simple: the magic is not in the product alone; it is in the marketing behind the product as well.

Today’s e-commerce provides businesses with the convenience of purchasing promotional products online, but fails to teach the buyer how to effectively use the products to gain the edge over their competition and yield a profitable return on their investment. As a result, many businesses simply purchase products without giving thought to building a marketing message around the products.

Developing a promotional marketing campaign is not unlike anything else we do in business; it simply takes a little time to craft a campaign that will create a buzz around your brand and deliver profitable results.

Let’s begin with a few simple steps:

Define Your Message
What key factor(s) do you want your audience to know about your business? What sets you apart from your competitors? The answers to these questions should be the solutions your prospects are seeking.

Write Your Caption
In just a few words, succinctly summarize your message. You have just 3-6 seconds to capture the attention of your audience, so get creative and keep your words short and snappy.

Choose Your Product
After identifying your message and caption, the overwhelming process of choosing the right promotional products will now be much easier. Select products that support your message, fit your budget, and resonate with your audience.

Now wave that magic wand, and Presto!
You’re off to a great start for an effective promotional marketing campaign.

Keep in mind, this is just the beginning, and there are many other factors to consider when creating your promotional marketing campaign. As qualified distributors, we will help you identify all critical areas of your marketing goals so that your campaign will not only work like magic, but will yield a greater return on your promotional marketing investment.

There’s a great deal of truth in the adage, “You never get a second chance to make a great first impression”.  What better way to ensure a great first impression than by outfitting your staff in corporate clothing branded with your company’s logo.

The benefits of corporate clothing are many, but let’s take a look at just a few:

Professional Presentation
Corporate clothing showcases your brand by ensuring that your staff appears polished and always looking their professional best.

Build Brand Awareness
Brand recognition is key to the success of any business, whether yours is a national brand or local brand. We all notice what others are wearing, so having your eye-catching logo on corporate clothing will not go unnoticed.

Promotes Team Spirit Amongst Staff
Corporate clothing promotes camaraderie, unity, and a great feeling of team spirit and company pride. When staff members feel they are working together as part of a team, you will likely discover increased productivity and higher standards of performance.

Increase Customers’ Confidence
Featuring your logo on corporate clothing helps to establish credibility in the eyes of those who see it, and increases the confidence your customers find in the products and/or services you provide.

Today’s corporate clothing goes beyond the basic polo offering a wide variety of trendy styles for an ideal professional image. Manufacturers are gaining inspiration from current retail trends and designing corporate clothing with a fashion-forward edge. Thus, there is much to consider with new fabric technology available, top name brands, and great attention to style and detail.

And for all of your professional ladies, there is no need to worry because gone are the days of women having to wear a men’s inspired polo. Today’s corporate clothing includes polos tailored to give women a feminine fit. Additionally, ladies can choose options from a complete line of blouses, cardigans, jackets, and more.

As your specialists in corporate apparel, we’re here to help you take your brand to the next level with stylish corporate clothing that’s sure to please every staff member. So, let’s work to ensure that your company won’t need a second chance to make a great first impression.

Did you know that CMC supplies one of the largest supermarkets, in the south, with their labels, shelf labels, toner, paper, checks for payroll, and more?

Did you know that daily and weekly we can either directly deliver or ship to the appropriate store for their needs?  With CMC’s warehouse we can be sure you are never waiting for items that you need quickly.

AND did you know that we have the answers to your Grocer’s Produce Trace-ability and Labeling Solutions that you have?  Are you PTI Compliant? We have multiple approaches to helping you. We can supply you with Labels, Ribbons, PLU Item Labels and more. We have the equipment, such as, Label Printers, Bar Code Scanners, Verifiers and RFID Equipment. CMC can also supply you with the software you need with a Desktop PTI Labeling Program.

Did you know that CMC can take care of your Grocer Print Services, Promotional Products,  and also your Employees Uniforms?

CMC is one of the best supply companies because our prices are affordable and our services are second to none.

Contact CMC today with your Grocer needs. Our sales professionals are ready to assist you and to help you save time and money.

Your one stop grocer solution. Let us get in YOUR SPACE!

Candace Wingate
Marketing & Sales Service Manager

 Your one stop office solution. Let us get in YOUR SPACE!

Did you know that we supply small businesses to multi-billion dollar corporations with ALL business products and services from office supplies to marketing services?
Did you know that we can supply you with Promotional Products, such as pens, T-shirts, cups, calendars and much more, so you can keep your business name and logo in front of your potential customers?
Did you know that we can help you with integrated marketing, direct mail, promotional and commercial printing, e-Blasts, and graphic design?
Did you know that we can help design your work space and have the furniture you need for it?
Did you know that we can provide the warehousing, inventory, and we have inside delivery?
Did you know we can set up a password-protected online purchasing store just for you?

We are one of the best office supply companies because our prices are affordable, our services are second to none, and we have been recognized in the industry as a top distributor. CMC received recognition of ranking in the top 100 distributors in the industry by Print Professional Magazine and Print Solutions Magazine. In addition, CMC was awarded the choice company to do business with by the Better Business Council. CMC’s success has been credited to satisfied customers through quality office and business products, competitive pricing and customer service.

Your one stop office solution. Let us get in YOUR SPACE!

Candace Wingate
Marketing Manager & Customer Service Manager

CMC has been serving businesses in the Lakeland, Winter Haven, St. Cloud, Sarasota, Venice, Bradenton, Plant City, Tampa, Orlando, and surrounding areas in Florida since 1983.

January is always an exciting month for CMC when it comes to promotional products.  Every year our reps go over to OCCC for the first ASI Show of the year.  ASI stands for Advertising Specialty Institute – an organization made up of thousands of vendors and distributors of every kind of promotional item imaginable!  The convention is a huge idea-generating event!

If your company or team has an upcoming occasion you need to publicize, promotional items can add interest and longevity to your efforts in ways that printed items don’t.  As I look at my desk, my pen cup has a vendor logo on it.  My business card holder.  My post-it-note holder!  Even my lip balm!  These items have been on my desk for ages – keeping their logos right in my field of vision – reminding me where to get these products and others like them, should the need arise.  And they can do just the same for YOUR logo or message, with YOUR customers!

Not sure how to go about selecting what promotional product will best fit your event?  Our reps can help!  Having just been to the show, we’ve seen all of this year’s newest products, and we’ve been reminded of the tried-and-true items that we all love to receive and make use of every day.  Let us help you find just what you’re looking for!  Or, if you’ve already got an idea what you want, feel free to search our database, by theme or by product category, to narrow down your options!

Whatever your upcoming promotional adventures may be, CMC can help you find just what you need, when you need it!  Call us today!